Subaru of America, Inc. announced it was once again named one of the top companies for social impact, building on its reputation of being More Than a Car Company®. For the second consecutive year, Subaru was ranked number two overall on Forbes’ Best Brands for Social Impact 2024 list and remained the top brand in the automotive category.
Forbes’ second annual Social Impact List was created in partnership with HundredX and acknowledges companies that are most admired by evaluating ratings in four survey categories: Overall Brand Values and Trust, Social Stances, Sustainability, and Community Support. The survey analyzed the responses from more than 185,000 consumers about brands and products, garnering close to 4.5 million ratings on over 3,000 unique brands. One trend noted this year was that brands did particularly well when customers could see their impact in local communities, which aligns with Subaru and its retailers’ commitment to upholding the Subaru Love Promise.
Jeff Walters, President and Chief Operating Officer, Subaru of America, Inc.: “Giving back and creating personal connections in our communities is essential to Subaru and our retailers. We’re proud to be recognized among an expanded group of incredible brands for our dedication to the Subaru Love Promise, which so clearly makes a meaningful impact both inside and outside our company.”
Forbes’ Best Brands for Social Impact list recognizes companies based on their values, sustainability, and community support. Responses were compiled through an online survey from March 2023 through February 2024, asking consumers to rate brands and products in more than a dozen categories, including quality, value, customer service, and more.
For more information on Forbes’ Best Brands for Social Impact 2024, visit Forbes.com. To learn more about the Subaru Love Promise, visit Subaru.com/love-promise.
