By using this site, you agree to the Privacy Policy and Terms of Use.
Accept
The Auto Magazine
  • Home
  • Auto Shows
    Auto ShowsShow More
    LDV (Maxus as Known in China) Makes a Bold Statement at Shanghai Motor Show
    April 30, 2025
    Upcoming OMODA C3 redefines the crossover with cyber-mecha aesthetics
    April 29, 2025
    Mazda Unveils MAZDA EZ-60 New Electric SUV at Auto Shanghai 2025 
    April 29, 2025
    Chery unveils HIMLA brand at 2025 Shanghai Auto Show
    April 28, 2025
    World Champion to drive special Volkswagen Polo at Simola Hillclimb
    April 28, 2025
  • Bikes
    BikesShow More
    BMW Motorrad presents the new R 18 models
    January 22, 2025
    BMW Motorrad presents the BMW Concept F 450 GS
    November 5, 2024
    BMW Motorrad presents the new bikes
    November 1, 2024
    24YM HONDA NX500
    October 15, 2024
    BMW Motorrad presents the new BMW C 400 GT and BMW C 400 X
    October 15, 2024
  • News
    NewsShow More
    Upward Industry Momentum Reflected in Ford South Africa’s Sales for First Quarter of 2025
    May 2, 2025
    Local automotive sector bucks the trend, showing growth in April amidst global economic headwinds
    May 2, 2025
    Growth momentum swelling in SA new vehicle market
    May 2, 2025
    Jaguar Type 00 makes waves in Monaco
    May 2, 2025
    Decreased fatality rates – don’t sigh just yet
    May 2, 2025
  • Concepts
    ConceptsShow More
    Audi unveils Q6 e-tron offroad concept
    January 28, 2025
    CITROEN PRESENTS C5 AIRCROSS CONCEPT
    October 15, 2024
    Lotus Unveils Theory 1:  The Future Of Intelligent Performance
    September 23, 2024
    First sketches of Škoda Enyaq RS Race
    May 3, 2024
    W16 Mistral: the art of bringing Bugatti’s ultimate roadster to life
    January 24, 2024
  • EVs
    EVsShow More
    Mazda Unveils MAZDA EZ-60 New Electric SUV at Auto Shanghai 2025 
    April 29, 2025
    RANGE ROVER ELECTRIC PROTOTYPES EXCEL IN LATEST WINTER TESTING AND DEVELOPMENT CYCLE
    April 25, 2025
    ELECTRIFIED LUXURY REDEFINED: THE ALL-NEW LEXUS ES
    April 24, 2025
    Volvo EX90 claims World Luxury Car title
    April 17, 2025
    DFSK South Africa rolls out EC35 Electric Panel Van
    April 15, 2025
  • Motosport
    MotosportShow More
    Charles Arton claims second Classic Car Friday victory at 15th Simola Hillclimb
    May 2, 2025
    SUZUKI CLEARED FOR ACTION AT 15th SIMOLA HILLCLIMB
    May 2, 2025
    MDDS winner ready for the Simola Hillclimb
    May 2, 2025
    BROTHER LEADER TREAD KTM DOMINATES OPENING DOUBLE-HEADER OF THE NATIONAL ENDURO CHAMPIONSHIP
    April 30, 2025
    HIGHS AND LOWS FOR HUSQVARNA RACING AT NATIONAL ENDURO DOUBLE-HEADER
    April 30, 2025
  • Trucks & Buses
    Trucks & BusesShow More
    Volvo reaches milestone with 5,000 electric trucks sold worldwide
    April 29, 2025
    HINO ONCE AGAIN ANSWERS FARMERS’ CALL FOR HELP
    April 24, 2025
    Daimler Truck Southern Africa appoints Wolf Edmayr as the General Manager of TruckStore
    March 28, 2025
    ISUZU Motors South Africa Celebrates 60 Years of Isuzu Trucks in South Africa
    March 3, 2025
    Itumeleng Segage, General Manager of Hino South Africa
    HINO SCORES MORE THAN 99% IN ALL FOUR CUSTOMER CARE SURVEY CATEGORIES
    February 5, 2025
  • Reviews
    ReviewsShow More
    Tow Like a Pro with the Ford Ranger
    April 10, 2025
    MEET THE ALL-NEW LEXUS GX: A PREMIUM OFF-ROADER REIMAGINED
    April 8, 2025
    Aston Martin Vanquish Volante: The world’s fastest, most powerful front-engine convertible
    March 29, 2025
    The legend grows: introducing the Toyota Hilux Hybrid 48v and GR SPORT II
    March 29, 2025
    THE ALL-NEW GWM P300 – BRING IT ON!
    March 3, 2025
  • Tech
    TechShow More
    Chery unveils AiMOGA: Revolutionising the car-buying experience through intelligent robotics
    April 24, 2025
    Volvo Cars uses AI and virtual worlds with the aim to create safer cars
    March 21, 2025
    Chery drives AI innovation with DeepSeek partnership
    March 3, 2025
    Stellantis Unveils STLA AutoDrive
    February 20, 2025
    Mercedes-Benz and Google Partner on AI-powered Conversational Search within Navigation Systems
    January 14, 2025
Hot News
Upward Industry Momentum Reflected in Ford South Africa’s Sales for First Quarter of 2025
Charles Arton claims second Classic Car Friday victory at 15th Simola Hillclimb
Local automotive sector bucks the trend, showing growth in April amidst global economic headwinds
Growth momentum swelling in SA new vehicle market
Jaguar Type 00 makes waves in Monaco
Latest News

Volkswagen started production of the first Golf on 29 March 1974

Reviews

The revised Audi Q7: Strong in design, comfort, and technology

Electric Vehicles

An electrifying 2025 ahead for Nissan

Motosport

TOYOTA GAZOO RACING JUNIOR ACADEMY EYES MORE GLORY AT ROTAX NATIONAL ROUND 2

Font ResizerAa
The Auto MagazineThe Auto Magazine
  • Home
  • Auto Shows
  • Bikes
  • News
  • Concepts
  • EVs
  • Motosport
  • Trucks & Buses
  • Reviews
  • Tech
Search
  • Home
  • Auto Shows
  • Bikes
  • News
  • Concepts
  • EVs
  • Motosport
  • Trucks & Buses
  • Reviews
  • Tech
Follow US
Crafted by Intellegere Media. © 2024 The Auto Magazine. All rights reserved.
Latest News

Growth momentum swelling in SA new vehicle market

Itumeleng Garebatshabe
Last updated: May 2, 2025 19:27
By Itumeleng Garebatshabe
40 Views
3 Min Read
Share
3 Min Read
SHARE

The motor industry may be in turmoil as global policy changes and uncertainty rock manufacturing and potentially exports, but South African consumers continued to show their demand for new vehicles during April.

According to data from naamsa | the Automotive Business Council, April new vehicle sales continued the momentum built over the past seven months and continued to grow. And not just display growth – but double-digit growth; the market up 11,9% to 42,401 units.

“Year-on-year comparisons need to be contextualised in terms of selling days,” says Lebo Gaoaketse, Head of Marketing and Communication at WesBank. “April was disrupted by three public holidays and long weekends resulting in only 19 selling days whereas April 2024 had 21 selling days given the public holidays fell into March last year.”

This makes April’s sales growth even more formidable and shows the determined resilience of the market to return to pre-COVID-19 levels.

Consumers were relieved of any increase in VAT but continue to face budget constraints despite published inflation lowering during March to 2,7%. Whilst that may not translate into interest rate relief any time soon, applications for finance continue to show heightened demand for new vehicles and buoy the market to pre-COVID-19 levels.

“The market also appears to be correcting itself, balancing affordability with demand as consumers become more realistic about their purchase decisions,” says Gaoaketse. WesBank data shows an average deal size shrinking 8,6% year-on-year, indicating the stresses of affordability on new vehicle purchases and the continued trend to buy-down into smaller, more affordable vehicles. “The competitive price point of new Chinese entrants will also be influencing this shift as consumers seek alternative value in the market.”

Once again, passenger cars drove the market, up 16,9% to 30,101 units. But so robust has the market growth momentum been that even Light Commercial Vehicle sales were up 3,2% to 9,961 units, the segment having been in negative growth for many months.

“Although April sales displayed growth of 4,502 units year-on-year, the cyclical normality of slower sales during the start of the second quarter meant 7,059 units less than March,” says Gaoaketse. “While local sales are not expected to be impacted directly by policy decisions in the US in the short-term, the longer-term impacts on consumer and business sentiment – as well as any potential economic fallout affecting household budgets – could begin to be felt later in the year. For the moment, the SA new vehicle market shows positive signs of growth momentum, which is good all round for consumers and the economy alike.”

April sales results mean the market is 10,6% ahead of sales for the same period last year, year-to-date volumes registering 186,433 new vehicles so far this year.

TAGGED:Automotive Business Councilnaamsanew vehiclesWesBank

Sign Up For Daily Newsletter

Stay Updated! Get the latest breaking news delivered straight to your inbox.

By signing up, you agree to our Terms of Use and acknowledge the data practices in our Privacy Policy. You may unsubscribe at any time.
Share This Article
Facebook Whatsapp Whatsapp LinkedIn VKontakte Telegram Email Copy Link Print
Share
ByItumeleng Garebatshabe
Editor
Follow:
Itumeleng is the Managing Editor of The Auto Magazine. He is a tech and car enthusiast

Follow US

FacebookLike
XFollow
InstagramFollow
YoutubeSubscribe
TiktokFollow
TelegramFollow
Google NewsFollow
LinkedInFollow

You Might Also Like

L-R - Junior Shabangu (Wesbank), Onela Mtilwa (Manager - Marketing MMSA), Thato Magasa (Managing Director MMSA), Avon Middleton (Publisher TopGear SA)
Latest News

Mitsubishi Triton scoops TopGear South Africa Bakkie of the Year award

By Itumeleng Garebatshabe
December 11, 2024
Latest News

naamsa RELEASES MARCH 2025 NEW VEHICLE SALES STATS

By Itumeleng Garebatshabe
April 1, 2025
Latest News

TOYOTA MAINTAINS ITS LEAD IN A WEAKENING MARKET

By Itumeleng Garebatshabe
December 6, 2023
Latest News

Demand for pre-owned cars outpaces new cars by more than two-to-one

By Itumeleng Garebatshabe
September 9, 2024
Lebo Gaoaketse, Head of Marketing and Communication at WesBank
Latest News

November best new vehicle sales month of 2024

By Itumeleng Garebatshabe
December 3, 2024
Latest News

Suzuki Auto South Africa sets new sales record in October

By Itumeleng Garebatshabe
November 5, 2024

The Auto Magazine

  • Advertise
  • About Us
  • Contact
  • Privacy Policy
  • Terms of Use
  • Cookie Policy
  • Bikes
  • Electric Vehicles
  • Trucks & Buses
  • Auto Shows
  • Latest News
  • Motosport

Crafted by Intellegere Media. All rights reserved. 2024

Don't not sell my personal information
Join Us!
Subscribe to our newsletter and never miss our latest news, podcasts etc.

Zero spam, Unsubscribe at any time.
adbanner