Hino South Africa came out top in combined customer satisfaction in Datatrack’s survey of truck operators in the third quarter of 2025. It has held this coveted position since March 2020.
“Our combined score for sales, service and parts was 98.68% and Hino also placed first in both the sales (99.74%) and service (99.78%) segments, which was very satisfying as we compete in an incredibly competitive truck market in South Africa,” commented Itumeleng Segage, General manager of Hino South Africa.
“These ongoing successes in the extensive Datatrack surveys are a tribute to all those people employed at the 64 Hino dealerships in South Africa as they are in the front line with our customers.
“I also wish to commend the exceptional dedication demonstrated by our head office team and our trusted service providers. This is very much a team effort driven by Hino Japan’s international strategy of Total Support, which involves building close bonds with all those in the value chain to ultimately ensure customer satisfaction,” added Segage.
The quarterly Datatrack surveys which began in 1986, measure responses from more than 30 000 fleet owners regarding service levels in the three important aspects that influence truck operations, namely sales, service and parts. Scores in these three disciplines are added up to get a combined score.
The Datatrack survey in South Africa currently measures these three customer disciplines with input from operators of six European trucks, four from Japan, one from India and two from China.
